Here are some questions to ask when defining your social media marketing goals:

What are you hoping to achieve through social media marketing?

Who is your target audience? 

Where would your target audience hang out and how would they use social media? 



Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals. Social media marketing includes activities like posting text and image updates, videos, and and other content that drives audience engagement, as well as paid social media advertising.
We’ve created this guide to provide you with an introduction to social media marketing and some starter social media marketing tips and training to improve your business's social presence.
With these tips, you can begin developing your own social media marketing expert plan.

Increasing website traffic

Building conversions

Creating a brand identity and positive brand association

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